If I were to give you the 3 biggest keys to marketing online, that’s it. It’s all here in this post. In this episode you’ll learn the big picture view of how you want to look at everything you are doing as an online marketer.
Key #1 – Attract And Engage
So whatever business opportunity that you have, whatever products and services that you promote, you don’t want to just go out there and chase after people right? Please buy my thing…
No. That’s what a lot of newbie marketers are trying to do, pitching, and screaming and yelling and they wonder why the are broke.
Instead you want to attract people to you, people that are already interested in what you have to say, and you want to engage those people with you.
How do you do that?
By CREATING VALUABLE CONTENT on a consistent basis, that’s a big piece of it. By reaching out to people and genuinely trying to help them and serve them. Pour some value into the marketplace and make sure as many people as possible see it.
You want to engage people on social media, engage people with YOU, with who you are, with your story. I’ve done a great video teaching you how to engage people on social media.
Creating videos is the best way to attract people to you, you can watch this episode to learn how to create more videos.
Key #2 – Capture and Nurture
Now it’s not enough to just create content. You want to advertise and give call to actions to subscribe to your email newsletter. You want to capture their information.
Because when people give you their email address, they are literally giving you permission to communicate with them, but it doesn’t stop here, that’s not your ultimate goal.
It’s just the beginning of you nurturing the relationships with people, so that they know, like and trust you. Build, nurture and deepen the relationships with people.
How do you do that?
By creating valuable content again and sharing with people on your email list. Do a webinar and invite people on your list. Invite them to like your Fan Page and subscribe to your YouTube channel.
Key #3 – Convert and Measure
Now if you are creating valuable content and engaging with people and build the relationships, it will be so much easier for you to convert those people into buyers and even your raving fans.
In the video below I’m sharing with you a couple of important tips how to convert people into buyers, but one of the big keys is to showcase a result that you produced.
So choose a strategy, go and get a result and then take a screenshot of this result, or do a short video, or talk about it in the webinar, write a blog post teaching people how did you get the result, showcase it in the email or post it on social media.
If you are not showing people that you are getting results they will never know. It doesn’t have to be flashy, and blunt, it can be just a brief mentioning in a subtle way inside your content.
For example here are some of the results that I’m getting promoting MyLeadSystemPro which I love because it has all the training you need to become a leader and rockstar marketer in the home business industry, it has all the tools you need to capture leads and follow up with those leads, and it’s just one of my income streams. As you can see I pretty much get commissions on a daily basis from MLSP.
Daily Inspirational Show Ep. #115 – The 3 Big Keys To Online Marketing
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